Kent Market Spotlight
As investor interest continues to shift beyond London’s core, Kent is stepping into the spotlight. With a compelling mix of rental affordability, rising income levels, and exceptional transport links to the capital, the county is fast becoming one of the South East’s most investable residential markets.
This edition of our London Commuter Hub Market Spotlight series takes a deep dive into Kent’s rental and Build-to-Rent performance, highlighting emerging hotspots and structural trends shaping the region’s living sector.
Key Findings:
Kent’s rental market has seen a 7% CAGR over the past five years, underpinned by commuter demand and lifestyle appeal.
Gravesend and Dartford lead in rental growth, driven by strong connectivity and housing supply constraints.
Disposable incomes have risen 34% over the past decade, bolstering rental affordability.
Chatham is Kent’s BTR frontrunner, with multiple operational schemes and more in the pipeline.
Single Family Housing is gaining traction, with major operators entering the county.
With its blend of growth, accessibility, and investment momentum, Kent is firmly on the radar for forward-looking investors.